The 10th series of black words commonly used in business situations in China includes ‘Synergy effect（协同效应）’, ‘Resource sharing（资源共享）’, ‘Strategic alliance（战略联盟）’ and ‘Cross – border cooperation（跨界合作）’.
1. Synergy effect（协同效应） It refers to the phenomenon that through mutual cooperation, resource integration, information sharing, etc., the combined effect of all parties in cooperation is greater than the sum of the effects of each party acting alone. For example, when a technology company cooperates with a traditional manufacturing enterprise, the technology company provides advanced technology, and the manufacturing enterprise uses its mature production process. Their coordinated cooperation not only improves product performance but also reduces production costs, which is an embodiment of the synergy effect.
2. Resource sharing（资源共享） It means that cooperation parties open up and share their respective resources, such as technology, equipment, data, channels, etc., to achieve more efficient utilization of resources, reduce costs, and enhance the overall competitiveness of cooperation projects. For example, several enterprises in the same industry jointly establish a shared R & D laboratory, jointly invest funds, equipment, and manpower, and share R & D results to accelerate the speed of product innovation.
3. Strategic alliance（战略联盟） It refers to a cooperative relationship formed by two or more enterprises through signing cooperation agreements and other means for in – depth cooperation in resources, technology, market, etc. to achieve long – term strategic goals. Such alliances are usually highly stable and long – term, aiming to jointly respond to market competition, explore new markets, etc. For example, an automobile manufacturer and a technology enterprise reach a strategic alliance to jointly develop autonomous driving technology to seize the market share of future intelligent vehicles.
4. Cross – border cooperation（跨界合作） It refers to enterprises or organizations from different industries and fields breaking traditional industry boundaries, using their respective advantageous resources to carry out cooperation projects, creating new products, services, or business models to meet the diverse needs of consumers and open up new market spaces. For example, a beauty brand and a popular game company carry out cross – border cooperation and launch co – branded cosmetics, attracting a large number of young consumers with the help of the game’s fan base.